The PERDIZ flannel shirt: behind the scenes of a classic revisited

The flannel shirt is much more than just a garment: it is a timeless symbol of comfort and style, crossing decades without ever losing its popularity. Flannel has always found its place in the daily life of adventurers. True to this tradition, Lagoped designed the PERDIZ shirt, combining the heritage of this classic with an eco-responsible approach. This model perfectly embodies the brand’s values: durability, authenticity, and respect for the environment.

Flannel is a historic fabric designed for those who live outdoors. Originally made from wool, it has evolved to include wool and cotton blends or be made entirely of cotton, or cotton and polyester blends, as is the case for the PERDIZ shirt, made from recycled materials. Thanks to a cotton "brushing" technique, this fabric gains unique thermal properties, turning an ordinary shirt into a warm and soft layer. This method, dating back several centuries, involves pressing the fabric between two rollers equipped with micro-teeth that fray the material, creating a fluffy and smooth texture. This is how flannel became the essential shirt for peasants, farmers, cowboys, and later trappers and mountaineers, a true second warm layer that protects against the cold.

As for the plaid shirt, it originates from Scotland, where each clan had its own tartan pattern, a wool fabric with perpendicular stripes in various colors. This identity symbol was then exported in the 19th century when an English entrepreneur popularized the red and black plaid shirt in the United States, a style that became iconic among lumberjacks and cowboys. Since then, it has been adopted by skiers and mountaineers of the 1950s, before inspiring musicians and popular culture. For the PERDIZ shirt, Lagoped offers four different patterns: the classic green and red, as well as the exclusive Royal Blue and Ochre creations, for a unique and timeless style.

The PERDIZ shirt from Lagoped is thus a must-have in any wardrobe. Featuring a collar without buttons, 7 classic buttons, and a discreet button on the pocket flap, it stands out with its refined details such as the Lagoped label sewn on the side and the embroidered logo on the pocket. It is a versatile piece, both practical and elegant, designed for those seeking a garment that stands the test of time.

At Lagoped, every decision is guided by the commitment to preserve the environment. The PERDIZ shirt is no exception, thanks to an innovative blend of recycled cotton and recycled polyester. This choice offers a virtuous alternative to classic cotton, even organic. The yarn used is made in Spain, without additional dyeing, and the fibers are sorted by color. Specifically, 1 kg of recycled cotton can make six shirts while avoiding the cultivation of arable land, excessive water use, and greenhouse gas emissions, thus significantly reducing the ecological footprint of each piece.

It all starts in the heart of the Alps, in Annecy, where Lagoped carefully designs the PERDIZ shirt. This is where the idea of a garment that is both functional and elegant is born, designed to meet the needs of outdoor sports enthusiasts while staying true to the brand's environmental values. Every detail, from pattern making to material selection, is thoughtfully considered to offer a durable and timeless product.

The PERDIZ shirt is made from an innovative yarn, combining recycled cotton and recycled polyester. This yarn, supplied by the Spanish company Ecolife Yarns by Belda Llorens, is the result of a rigorous fiber recovery process, both pre- and post-consumer. This approach significantly reduces environmental impact by giving new life to materials while minimizing the use of natural resources.

The fabric of the shirt is also made in Spain, where recycled fibers are carefully sorted by color, thus avoiding any additional dyeing. This energy- and water-saving process is an integral part of Lagoped's eco-responsible approach, ensuring that each shirt has a minimal environmental footprint, while maintaining its neat and timeless look.

Once the fabric is ready, the PERDIZ shirt is assembled in Portugal, a country known for its textile expertise. This European assembly guarantees both quality and ethics, respecting responsible production standards. Lagoped thus ensures to offer a final product that combines style, comfort, and respect for workers and the environment.

To extend the life of the PERDIZ shirt, Lagoped relies on GreenWolf, the repair workshop based in the Alps. This service allows customers to have their products repaired to avoid throwing them away, thus strengthening the brand’s commitment to more sustainable consumption. Lagoped focuses on quality after-sales service to ensure that each shirt can accompany you for a long time, whatever your adventures.

To extend the life of your PERDIZ shirt while respecting the environment, a few simple actions make all the difference. Prefer washing in a machine at a low temperature (30°C is enough) and on a short cycle, with a natural detergent. Instead of using a tumble dryer, let it air dry to reduce its environmental impact. Note that the care you give your clothes, especially washing, accounts for about 14% of their total ecological impact. By taking care of your shirt, you help reduce this footprint while keeping it with you longer.

The PERDIZ flannel shirt is a promise of comfort, timeless style, and a concrete commitment to the environment. Through every step of its production, Lagoped proves that it is possible to produce quality clothing while limiting our impact on the planet. And by taking care of your shirt, you also participate in this effort, making it last year after year for all your adventures.